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Ready for another day of staying ahead of the competition in the Growth race?

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Partnership with Constant Contact

Put your business emails on autopilot, and your results in overdrive, with marketing automation from Constant Contact

Marketing that runs itself? Yeah, that’s a thing now. Constant Contact has automation tools that run in the background, so you don’t have to. Emails, texts, offers – they go out exactly when you want them to, without needing to hit send every time.

• Want to make customers feel seen? Use an automation template to send birthday wishes. 
• Trying to boost sales? Set up an abandoned cart email; it’s a friendly reminder that often leads to actual purchases. 
• Got customers who’ve gone MIA? Send a promo or offer to bring them back.

You don’t need to micromanage any of it. Just choose your triggers, like someone clicking a link or leaving something in their cart, and the system handles the rest.You stay focused on your actual to-do list. The marketing keeps humming in the background.Are you ready to stop spending time on repetitive stuff? Then give Constant Contact’s automation tools a try. It’s free to get started, and honestly? It’s kind of a game-changer.

Try Marketing Automation From Constant Contact For Free For 30 Days!

💡 How To Get Chosen By AI Shopping Agents
Insights from sciencesays

AI is no longer just helping users search, it is starting to choose for them. From ChatGPT to Amazon Rufus, these agents are filtering options and recommending products directly. If your product page is not optimized for how these systems decide, you may never even enter the consideration set.

Here’s what actually influences AI decisions.

1️⃣ Keywords In Titles Matter More Than You Think: AI agents rely heavily on how products are described. Changing “floor lamp for living room” to “office floor lamp” increased selection by over 80% in some models.

2️⃣ Reviews And Ratings Drive Selection: Products with more reviews and higher ratings are more likely to be picked. Even a small increase in rating can improve your chances significantly.

3️⃣ Badges Influence Trust Signals: Labels like “Bestseller” or “Recommended” increase selection, while tags like “Sponsored” reduce it. These signals shape perceived credibility.

4️⃣ Pricing Still Plays A Role: AI agents compare values just like humans. Even small price differences can influence which product gets chosen.

5️⃣ Each AI Agent Thinks Differently: Different models prioritize factors differently. What works for ChatGPT may not work the same way for Gemini or Claude, so testing across platforms is critical.

6️⃣ AI Behavior Keeps Changing: As models update, their decision patterns shift. What worked earlier may stop working, so continuous optimization is necessary.

7️⃣ Structure Your Page For AI And Humans: Brands like BlancPottery benefit from strong keywords, high ratings, and trust badges, making them more likely to be selected by AI agents.

The Takeaway

AI agents are becoming decision makers, not just assistants. If your product is not structured for how they evaluate options, you lose before the customer even sees you. Optimize for clarity, credibility, and relevance to increase your chances of being chosen.

💡 How To Build Apps With Custom Themes Using AI

Building an app used to require planning, design, and development before you even saw a working version. Now, you can go from idea to functional app in minutes using AI. Tools like Google AI Studio let you describe what you want, and generate both the app and its visual themes instantly. The process is less about coding and more about clarity of ideas.

Here’s how to do it step by step.

1️⃣ Start With Google AI Studio: Go to Google AI Studio and sign up to access the app building environment. This is where your prompts turn into working apps.

2️⃣ Describe The App Clearly: Enter a detailed prompt explaining what you want to build. For example, a multiplayer space invaders game with leaderboards, achievements, and multiple game modes.

3️⃣ Include Features And Behavior: Specify elements like game modes, training features, or customization options. The more detailed your prompt, the better the output.

4️⃣ Let AI Generate The App: Gemini processes your prompt and starts building the app structure automatically. You get a working version without writing code.

5️⃣ Choose Custom Themes Instantly: While the app is being generated, AI also creates multiple visual themes. You can select and apply them in seconds.

6️⃣ Refine And Improve: Adjust features, tweak themes, or expand functionality by prompting again. Iteration becomes fast and flexible.

The Takeaway

App building is no longer limited by coding skills. With AI, you can turn ideas into working products quickly and customize them visually without extra effort. The advantage now lies in how well you describe what you want to build.

As we prepare more "Growthful" content, we'd love to hear your thoughts on today's edition! Feel free to share this with someone who would appreciate it. 🥰