Why LinkedIn Ads Fail

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Ready for another day of staying ahead of the competition in the Growth race?

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In Partnership with Insense

1 UGC creator = 20+ ad variations to scale your Q4 creatives

Insense makes UGC ads insanely cost-effective - and Andromeda-approved!

Meta's Andromeda update now rewards creative diversity (+22% ROAS), so the more distinct hooks and angles you test, the better you rank.

From one brief, get numerous raw footage clips to mix, match, and turn into multiple scroll-stopping creatives for your paid social ads. 

Source 20+ pieces of raw content (per creator) with lifetime usage rights, all delivered in 14 days or less.

Here's the Q4 math: one winning ad takes 10–13 tested creatives, so 20+ variations per creator means more shots at a winner, and instant hook-swaps when an ad fatigues during BFCM week. Many versions from one shoot, not 50 shoots.

That’s how over 3,500 brands like Beauty Pie, Il Makiage, Revolut, and Monster Energy scale UGC without killing team bandwidth.

Cost-effective UGC with lifetime usage rights? Yes please!!

Book a free strategy call and get $200 for your first campaign.

💡 How To Improve Your LinkedIn Ads Performance

LinkedIn Ads have a reputation for being expensive.

But the platform isn’t the problem as much as how it’s being used. Success on LinkedIn requires a very different approach from Meta or Google Ads.

Here’s what to know.

1️⃣ Understand The New Campaign Structure LinkedIn now separates campaigns and ad sets differently. Campaigns control objectives, budgets, and schedules, while ad sets handle targeting, bidding, and ad formats. Adjust your account structure accordingly.

2️⃣ Choose The Right Objective Your objective directly influences delivery. Selecting conversions instead of engagement changes who sees your ads, affecting CTR, CPC, and overall performance. Always optimize for your actual business goal.

3️⃣ Test One Format At A Time Different formats perform very differently. Instead of spreading budget across multiple formats, test each one in its own ad set so you can collect meaningful performance data before scaling.

4️⃣ Review Default Settings Features like Audience Expansion, LinkedIn Audience Network, and Maximum Delivery bidding can quickly increase spend without improving lead quality. Disable unnecessary automation and increase bids gradually based on performance.

5️⃣ Warm Up Cold Audiences Don’t ask first-time visitors to book a demo immediately. Build awareness first, then use remarketing campaigns to drive conversions once prospects are familiar with your brand.

Why It Works

LinkedIn advertising performs best when campaigns match the longer B2B buying journey. Building awareness before requesting high-commitment actions improves lead quality while making ad spend more efficient.

The Takeaway

LinkedIn Ads can deliver excellent results, especially for high-value B2B businesses. Success comes from choosing the right objectives, controlling your budget carefully, and guiding prospects through the buying journey instead of rushing them to convert.

💡 Use iMessages Directly Inside ChatGPT

You no longer have to switch between ChatGPT and Messages.

With the Messages plugin, ChatGPT can help you review conversations, draft replies, and find important information directly from your iMessages.

Here’s how to do it.

1️⃣ Open ChatGPT On Your Mac Launch ChatGPT Work or Codex on your Mac.

2️⃣ Install The Messages Plugin Go to Plugins → Public, find Messages, and install it.

3️⃣ Connect Your Messages Once connected, use @Messages in your prompts to give ChatGPT access to your conversations.

4️⃣ Ask ChatGPT To Help Use natural language to summarize chats, find important details, draft replies, or organize your conversations.

Sample Prompts

• Check my calendar and reply to [name] with a few times I’m free for dinner next week.
• Suggest follow-ups from yesterday’s messages.
• Find birthdays in @Messages and add them to my calendar.
• Find potential spam messages I can delete.

5️⃣ Review Before Sending Always review suggested replies or actions before approving them to ensure they’re accurate and reflect your intent.

Why It Works

Instead of manually searching through long conversations, ChatGPT understands context across your messages and helps you find information, prepare replies, and stay organized much faster.

The Takeaway

Connecting iMessages to ChatGPT turns your conversations into a searchable workspace, helping you save time, stay organized, and respond more efficiently.

As we prepare more "Growthful" content, we'd love to hear your thoughts on today's edition! Feel free to share this with someone who would appreciate it. 🥰