AI decides if you win or lose

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Ready for another day of staying ahead of the competition in the Growth race?

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In Partnership with Omnisend

See What Your Email Account Needs in 30 Seconds 

You probably know your open rate. The harder question is what needs fixing next, and finding that answer can take longer than the campaign itself.

Omnisend just made checking in a 30-second habit. It connects straight to Claude and ChatGPT, so you can ask your account what's going on, and Omnisend AI does the fixes for you without leaving the chat.

You don't even need to write the prompts yourself. There's a full library already built, sorted from beginner to advanced. 

• Beginner: Get an instant health snapshot, rank campaigns by revenue, or check deliverability.
• Intermediate: Compare weekly performance, analyze subject-line patterns, locate automation revenue leaks, and do the fixes.
• Advanced: Score the complete account, build a re-engagement campaign for you, or replace two hours of monthly reporting.

Built on feedback from 150,000+ brands, Omnisend users generate an average of $79 for every $1 spent. 

Switching takes zero effort since Omnisend migrates you for free within 5 days, and your bill drops up to 35%.

Connect your AI and run your first prompt today.

💡 AI Is Reshaping Digital Marketing

AI is no longer just helping people search.

It's deciding what they see, rewriting ads, and influencing which brands get discovered in the first place.

Here are the biggest changes marketers need to understand.

Here's what's happening.

1️⃣ AI Answers Before Websites AI Overviews now appear on nearly half of Google searches. Instead of competing only for clicks, brands now need content that earns a place inside AI-generated answers.

2️⃣ Familiar Brands Win More AI models mention well-known brands far more often than unfamiliar ones. Building brand awareness has become just as important as traditional SEO.

3️⃣ AI Is Changing Ads (Meta) Meta now uses AI to recommend more content and can automatically rewrite text inside ad images while keeping the original design intact. Creative optimization is becoming increasingly automated.

4️⃣ Shopping Ads Are Evolving (Google) Google is testing AI-generated descriptions for Shopping ads. Even carefully optimized listings may display AI-written copy, making performance monitoring more important than ever.

5️⃣ The AI Ad Era Has Begun (OpenAI) OpenAI is expanding its advertising business, while platforms like LinkedIn are introducing features to identify low-quality AI-generated content. AI is creating more opportunities, but also raising the standard for originality.

Why It Works

AI is becoming the layer between brands and consumers. As these systems summarize information, recommend products, and generate content automatically, visibility depends on being both discoverable and genuinely trustworthy.

The Takeaway

The future of marketing isn't just about creating content. It's about creating content that AI wants to surface while protecting the authenticity of your brand voice.

💡 Turn Reddit Into Viral Content

Reddit is full of real customer questions, frustrations, and conversations.

Instead of guessing what your audience cares about, use AI to turn those discussions into high-performing social content.

Here's how to do it.

1️⃣ Find A Relevant Thread Search Reddit for a popular post in your niche that has generated strong engagement and meaningful discussion.

2️⃣ Extract The Data Add /.json to the end of the Reddit URL and copy the thread's JSON data.

3️⃣ Generate Viral Hooks (ChatGPT) Paste the JSON into ChatGPT and ask it to identify the biggest pain points and create five attention-grabbing hooks based on your top-performing content.

4️⃣ Match Your Writing Style (Claude) Send the generated hooks along with a few of your best-performing posts to Claude. Ask it to write new posts that follow your structure, pacing, formatting, and tone without copying the original wording.

5️⃣ Publish And Test Review the outputs, refine where needed, and test the new posts across your preferred social platforms.

Why It Works

Reddit conversations reveal genuine problems, opinions, and language from your target audience. Combining those insights with AI helps you create content that's both highly relevant and consistent with your own writing style.

The Takeaway

Stop brainstorming content from scratch. Let Reddit provide the ideas, ChatGPT uncover the insights, and Claude transform them into posts that sound like you.

As we prepare more "Growthful" content, we'd love to hear your thoughts on today's edition! Feel free to share this with someone who would appreciate it. 🥰